Business/Marketing Syllabus
COURSE DESCRIPTION
This course is designed as an introductory class to learn general business and marketing concepts that are relevant to future workforce members as well as business leaders. We will be using the textbook as well as customized projects to teach the most relevant topics to students looking to expand their knowledge in the focus areas of finance, marketing, operations, and management. Students should expect to gain useful skills that can be implemented in more advanced high school courses, college, and the work force.
TEXTBOOK
PRINCIPLES OF BUSINESS, Eighth Edition, provides complete instruction in business concepts and skills students need in today's competitive environment. This market-leading introductory business text offers extensive coverage in major business concepts, such as finance, marketing, operations, and management. Students gain valuable information and skills for the workplace, as well as preparation for success in competitive events.
ASSESSMENT
Your grades will be figured with a weighted grading system. Your average score of each section (Assignments, tests, etc.) will be multiplied by the following percentages, and added together:
Tests/Quizzes: 40%
Assignments/Projects: 35%
Participation: 25%
Tests/Quizzes: This category consists of regular chapter tests, occasional quizzes, and semester and final exams.
Assignments/Projects: This category consists of in-class work, out of class assignments, as well as activities and projects done in and out of class.
Participation: Each week students are able to earn 25 points (50 points during project weeks) that will be credited towards their participation grade. These points can be earned by being prepared every day with the proper class materials, by participating in class discussions and answering questions when called upon, and by being generally well behaved. Tardies and absences will lower your participation grade.
GRADING SCALE
98-100 = A+ 88-89 = B+ 78-79 = C+ 68-69 = D+ below 60 = F
93-97 = A 83-87 = B 73-77 = C 63-67 = D
90-92 = A- 80-82 = B- 70-72 = C- 60-62 = D-
TENTATIVE COURSE SCHEDULE
First Quarter:
Unit I: BUSINESS IN THE GLOBAL ECONOMIC ENVIRONMENT
Second Quarter:
Unit II: BUSINESS ORGANIZATION AND MANAGEMENT
Third Quarter:
Unit III: BUSINESS OPERATIONS AND TECHNOLOGY
Fourth Quarter:
3-4 weeks will be spent working on culminating projects as well as presenting them.
The remaining weeks we will cover whatever amount of Unit IV: PERSONAL FINANCIAL MANAGEMENT we can get through
Success for every student is important to me so please feel free to contact me if you are having difficulty with this class in any way. You can email me for assistance or text class-related questions to me, or talk to me before or after class. I am also available on most days before and after school. My point is, please don’t ever be afraid to ask me for help! There are also many additional resources and study tools available at the textbook’s website: www.cengage.com/school/genbus/pob
ILLINOIS STATE STANDARDS
Applications of Learning
Through Applications of Learning, students demonstrate and deepen their understanding of basic knowledge and skills. These applied learning skills cross academic disciplines and reinforce the important learning of the disciplines. The ability to use these skills will greatly influence students' success in school, in the workplace and in the community.
Solving Problems
Recognize and investigate problems; formulate and propose solutions supported by reason and evidence.
In social science, solving problems helps students to recognize that individual decisions and actions have consequences—and these consequences affect the way people, groups and nations associate with each other. Students of social science are asked to analyze information from a variety of sources and to solve problems through a rational process based on goals and criteria.
Communicating
Express and interpret information and ideas.
To gather a range of opinions and determine the best course of action, students must interpret information. To study and draw conclusions about social science issues, students need to read and interpret textual and visual information, be able to listen carefully to others, and be able to organize and explain their own ideas using various media.
Using Technology
Use appropriate instruments, electronic equipment, computers and networks to access information, process ideas and communicate results.
Technology today provides a channel through which students can gather knowledge of the past, search information about today and make hypotheses regarding the future. This technology includes databases, computer programs, on-line services and interactive telecommunications. It allows students to gather and process data from a variety of sources, from archives in the Library of Congress to historical art works from around the world. Students can share ideas and information not only with their classmates, but with a "virtual classroom" of students from across the world—social science in action.
Working on Teams
Learn and contribute productively as individuals and as members of groups.
Social science is about people's interactions. Study in this field encourages students to listen carefully to the views of all members of a group and to represent their own points of view appropriately and effectively. The group benefits from the individual knowledge and skills of its members. Each individual—like each part of social science itself—holds an important relationship to the whole.
Making Connections
Recognize and apply connections of important information and ideas within and among learning areas.
Social science is a highly integrated set of disciplines. Understanding economics requires knowing mathematics; understanding geography requires knowledge of earth science. Students must grasp that the connections between the parts of social science—and their relations to other academic areas—are the key to better understanding how people interact. Students in social science must know data collection and analysis, library and field research, debate, discussion and decision making—all of which are key elements to successful careers.
This course is designed as an introductory class to learn general business and marketing concepts that are relevant to future workforce members as well as business leaders. We will be using the textbook as well as customized projects to teach the most relevant topics to students looking to expand their knowledge in the focus areas of finance, marketing, operations, and management. Students should expect to gain useful skills that can be implemented in more advanced high school courses, college, and the work force.
TEXTBOOK
PRINCIPLES OF BUSINESS, Eighth Edition, provides complete instruction in business concepts and skills students need in today's competitive environment. This market-leading introductory business text offers extensive coverage in major business concepts, such as finance, marketing, operations, and management. Students gain valuable information and skills for the workplace, as well as preparation for success in competitive events.
ASSESSMENT
Your grades will be figured with a weighted grading system. Your average score of each section (Assignments, tests, etc.) will be multiplied by the following percentages, and added together:
Tests/Quizzes: 40%
Assignments/Projects: 35%
Participation: 25%
Tests/Quizzes: This category consists of regular chapter tests, occasional quizzes, and semester and final exams.
Assignments/Projects: This category consists of in-class work, out of class assignments, as well as activities and projects done in and out of class.
Participation: Each week students are able to earn 25 points (50 points during project weeks) that will be credited towards their participation grade. These points can be earned by being prepared every day with the proper class materials, by participating in class discussions and answering questions when called upon, and by being generally well behaved. Tardies and absences will lower your participation grade.
GRADING SCALE
98-100 = A+ 88-89 = B+ 78-79 = C+ 68-69 = D+ below 60 = F
93-97 = A 83-87 = B 73-77 = C 63-67 = D
90-92 = A- 80-82 = B- 70-72 = C- 60-62 = D-
TENTATIVE COURSE SCHEDULE
First Quarter:
Unit I: BUSINESS IN THE GLOBAL ECONOMIC ENVIRONMENT
- Economic Decisions and Systems
- Economic Activity
- Business in the Global Economy
- Social Responsibility of Business and Government
Second Quarter:
Unit II: BUSINESS ORGANIZATION AND MANAGEMENT
- Business Organization
- Entrepreneurship and Small Business Management
- Management and Leadership
- Human Resources, Culture, and Diversity
- Career Planning and Development
Third Quarter:
Unit III: BUSINESS OPERATIONS AND TECHNOLOGY
- Marketing
- Business and Technology
- Financial Management
- Production and Business Operations
- Risk Management
Fourth Quarter:
3-4 weeks will be spent working on culminating projects as well as presenting them.
The remaining weeks we will cover whatever amount of Unit IV: PERSONAL FINANCIAL MANAGEMENT we can get through
- Consumers in the Global Economy
- Money Management and Financial Planning
- Banking and Financial Services
- Consumer Credit
- Savings and Investment Strategies
- Insurance
Success for every student is important to me so please feel free to contact me if you are having difficulty with this class in any way. You can email me for assistance or text class-related questions to me, or talk to me before or after class. I am also available on most days before and after school. My point is, please don’t ever be afraid to ask me for help! There are also many additional resources and study tools available at the textbook’s website: www.cengage.com/school/genbus/pob
ILLINOIS STATE STANDARDS
Applications of Learning
Through Applications of Learning, students demonstrate and deepen their understanding of basic knowledge and skills. These applied learning skills cross academic disciplines and reinforce the important learning of the disciplines. The ability to use these skills will greatly influence students' success in school, in the workplace and in the community.
Solving Problems
Recognize and investigate problems; formulate and propose solutions supported by reason and evidence.
In social science, solving problems helps students to recognize that individual decisions and actions have consequences—and these consequences affect the way people, groups and nations associate with each other. Students of social science are asked to analyze information from a variety of sources and to solve problems through a rational process based on goals and criteria.
Communicating
Express and interpret information and ideas.
To gather a range of opinions and determine the best course of action, students must interpret information. To study and draw conclusions about social science issues, students need to read and interpret textual and visual information, be able to listen carefully to others, and be able to organize and explain their own ideas using various media.
Using Technology
Use appropriate instruments, electronic equipment, computers and networks to access information, process ideas and communicate results.
Technology today provides a channel through which students can gather knowledge of the past, search information about today and make hypotheses regarding the future. This technology includes databases, computer programs, on-line services and interactive telecommunications. It allows students to gather and process data from a variety of sources, from archives in the Library of Congress to historical art works from around the world. Students can share ideas and information not only with their classmates, but with a "virtual classroom" of students from across the world—social science in action.
Working on Teams
Learn and contribute productively as individuals and as members of groups.
Social science is about people's interactions. Study in this field encourages students to listen carefully to the views of all members of a group and to represent their own points of view appropriately and effectively. The group benefits from the individual knowledge and skills of its members. Each individual—like each part of social science itself—holds an important relationship to the whole.
Making Connections
Recognize and apply connections of important information and ideas within and among learning areas.
Social science is a highly integrated set of disciplines. Understanding economics requires knowing mathematics; understanding geography requires knowledge of earth science. Students must grasp that the connections between the parts of social science—and their relations to other academic areas—are the key to better understanding how people interact. Students in social science must know data collection and analysis, library and field research, debate, discussion and decision making—all of which are key elements to successful careers.